Mangos has continued success in 2014, bringing home 16 awards in the 31st Annual Healthcare Advertising Awards, including Best of Show.
The winning work was judged against both national and international competition, and spans a variety of categories, including television, radio, outdoor, brochures and branding.
Mangos’ campaign for Lehigh Valley Health Network’s Children’s Hospital received five awards including Best of Show and Gold for TV. The campaign, “Through a Child’s Eyes” uses a unique approach, juxtaposing the hospital’s features and benefits with a child’s perspective, communicating that the hospital not only knows how to treat the most serious diseases, but that they also know to treat kids. Other work for the Network also won two awards.
Winning six awards in categories including total advertising campaign, online display ad, outdoor and brochure was Mangos’ work for Capital Health in Trenton, NJ. The agency’s total advertising campaign, branding and outdoor work for Health Partners Plans in Philadelphia was also honored with three awards.
About The Healthcare Advertising Awards
The Healthcare Advertising Awards are the oldest, largest and most widely respected healthcare advertising awards, recognizing outstanding work that exemplifies exceptional quality, creativity and message effectiveness. With over 3,700 entries received in the 31st annual awards, it is the largest healthcare advertising competition, and one of the ten largest of all advertising awards.