Creative | UNC Kenan-Flagler Business School | Mangos Inc
 
unc kenan-flagler business school
UNC Kenan-Flagler Business School

Discovering the “and” in the UNC brand.

UNC Kenan-Flagler is a top-20 business school, but it was being overlooked in the intensely competitive world of elite MBA schools. While many other MBA programs actively promote a “survival of the fittest” mentality, we focused on the fact that UNC Kenan-Flagler is the only school that advances both the science and the heart of business.

The duality of a rigorous education in a highly supportive environment became the red thread through all communications.

What had previously been a confusion of URLs and disjointed microsites representing the five MBA programs, evolved into a cohesive, simple-to-navigate and strong online story.

The very busy airports in the region were an ideal backdrop to communicate the concrete benefits of an MBA from UNC Kenan-Flagler.